For many photographers, the biggest challenge is not getting clients in the door; it is encouraging them to invest in printed products after the session. One powerful way to guarantee a minimum sale (and increase the likelihood of add-on purchases) is to learn how to pre-sell print collections. Whether you primarily do high school seniors, […]
Small Prints Can Lead to Big Wall Art Sales Small photo prints like 5x7s and 8x10s may seem like simple products, but when used strategically, they can open the door to larger, more profitable wall portrait sales. Can small prints lead to big sales? Of course they can! For clients who don’t print anything, small […]
If you’re a photographer who currently only offers digital files or unframed canvas and metal prints, you might be missing out on a big opportunity. Framing traditional photographic prints is a standard practice, but what about framing other wall art like Fine Art Prints or Art Blocks? McKenna has the perfect finishing touch for this […]
Delivering stunning images is just one part of being a professional photographer. To create consistent revenue and elevate your client experience, you need a smart system for selling your work. Wondering where to start with pricing prints, creating packages, or looking for some new ideas when it comes to offering products? Let’s talk about how […]
Professional photo albums come in various sizes, paper finishes, and cover styles. Of course, there are a variety of beautiful McKenna Integrity Albums to choose from, but sometimes your clients may need to see something a little more special. Something sparkly and shiny with more options to knock them off their feet. That’s where Zookbinders, […]
McKenna’s Success is Rooted in Iowa The year 1969 was a time of bell bottoms, moon landings, and, most importantly, the start of McKenna. We set out with a simple but ambitious goal: to provide professional photographers with the best prints, products, and services possible. We started in a small space, but like any good […]
Large photographic prints remain a popular choice for showcasing beautiful images, but options like Canvas Gallery Wrap Clusters offer clients a unique way to display their cherished moments with a classic fine art feel. Gallery Wrap Clusters bring warmth and character, allowing your clients to enjoy their favorite memories with a timeless touch. A Traditional […]
Versatility in your portraits is not born; it’s learned, and if you run a successful portrait studio, productivity and efficiency are essential. Since you are making a living, should you stick to what you know or make time for something new? When we compare technical skills vs. creativity, deciding to try something new or sticking […]
Looking for a simple and intuitive software solution to help you organize your sport and event orders? McKenna Sports & Events 2.0 is the answer! More than your standard print ordering application, Sports & Events 2.0 is built from the ground up to meet the needs of professional sport and event photographers. It streamlines the […]