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Coaching & Training

Complimentary Live Webinars and One-On-One Coaching Provided by McKenna​

Are you looking for quality education to help you grow your business? Do you want to advance your lighting, photographing, and editing skills? We can help with that! Our live webinar training and one-on-one coaching are top-notch mentoring services here at McKenna.

You will receive high-quality education and advice that won’t break the bank! These services are completely FREE to you, our customer! Whether you’re joining us for our monthly live webinars or a customized one-on-one session, we will help equip you with the tools and knowledge you’re looking for to take your business to the next level.


Join Us Live Every Month

Grab your notebook and meet with us for these 1-hour and 15-minute webinars covering a variety of topics. 

Can’t make it that day? Register anyways!

All registered attendees will receive a link to the recorded webinar.

Guiding Color & Light July 18th 2024 Webinar Cover Photo

Guiding Color & Light

Thursday, July 18 at 1 p.m. CT
Does your color and light match your artistic vision? In this next webinar, Eric, our Photography Education Specialist, will dive deeper into how color and light help communicate your ideas. It’s a lighting workshop without the setup.

More Webinars Are Coming Soon!

In the meantime, check out our YouTube channel for recordings of past webinars!


Schedule a Time to Chat with Eric

We are thrilled to witness the significant success of our coaching services over the last several months. To maintain our high-quality level of service and to allow room to help many photographers, we request you limit sign-ups to one time slot per week.

Select a category below to book a call.

Meet Eric Garcia-March

“At McKenna, my goal is to not only help you achieve better images via post-production but also via pre-production.”

Before becoming McKenna’s photo consultant and in-house retoucher, Eric Garcia-March had been retouching photos since his days as a student at Brooks Institute of Photography in California. He received a Bachelor of Fine Art in Painting from Kansas City Art Institute and a Master of Studio Art from New York University.

Throughout his 15-year professional career, as a commercial photographer and retoucher, his international client base included advertising agencies, fashion houses, editorial publications, luxury brands, and entertainment industry contacts. He worked with companies such as Austrian Airlines, BBDO, Hewlett Packard, Ogilvy and Swarovski. In 2018, Vogue featured his photos with Sukeina. Over the years, his images decorated subway tunnels, billboards, and magazines. He received accolades from the Black & White Spider Awards, International Aperture Awards, International Photography Awards and the Association of Professional Photographers – Spain.

While he loved seeing his work on display nationally and internationally, he quickly began receiving more satisfaction from helping others. Eric taught a variety of photography classes at the Image Processing and Multimedia Technology Center in Spain and post-production classes at the Fashion Institute of Technology in New York City. He led photo walks, conducted workshops, served on judging panels and was the chapter representative for the American Photographic Artists – New York.

In 2019, he relocated from New York City to Iowa to be near family. After falling in love with the area, its people and the simplicity of life, he joined the McKenna family.

When he is not helping others at McKenna, he spends his time photographing flowers, writing poetry, playing guitar and singing in his church’s choir.

English is Eric’s native language, but he is also fluent in Spanish and Catalan.

He has truly been a joy to work with.


I just cannot say enough about Eric's knowledge, teaching ability, and patience. My technical IQ of Photoshop is somewhere in the high double digits. Eric has taken as much time as necessary to get me to the point where I can make the necessary adjustments to finalize my image for printing. He has truly been a joy to work with. That said, I would highly recommend without reservation, McKenna in general and Eric in particular, for all of your photographic printing needs.

Harley M. Wishner, M.D.

Coaching has improved my photography by lightyears.


Another reason I am a customer is the outstanding educational programs available through McKenna Pro’s live webinars and one-on-one coaching. My coach, Eric Garcia-March, has helped me improve my photography by lightyears, from understanding correct lighting to photo retouching. His instruction has ushered me into a new level of skills that I did not have before.

Paul Houston
Northview Studios

It's great to have a professional resource.


I truly appreciate your one-on-one sessions - it's great to have a professional resource. In the past I've depended on searching the web for various education. You're taking my training to the next level!

Debra Martinez
Cropped Photography

Coaching and Training Disclaimer

McKenna’s coaching and training services are intended for educational purposes only. By using these services, you acknowledge that any knowledge gained and applied from these courses to the images or products you purchase is your personal responsibility. You agree to use your own judgment and conduct due diligence before implementing any suggestions about color and/or techniques that you learn in these courses.

Any third-party links or suggestions are provided for your convenience only. We are not affiliated with them. If you decide to access any of the third-party products or services mentioned during your session, you do so entirely at your own risk. If you have legal and/or financial questions, you should consult a lawyer or CPA and/or CFP respectively.


Our photo critiques are not regulated by PPA’s 12 Elements of a Merit Image or any other print competitions’ guidelines. While the critique may touch on some or many of the same elements or guidelines, note that our feedback is only suggestions and do not guarantee a certain level of scoring in any print competition that you enter.

You recognize that your success or failure is the result of your own efforts and circumstances beyond McKenna’s control. We are not responsible for your future success, decisions, or income level.