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Coaching & Training

Complimentary Live Webinars and One-On-One Coaching Provided by McKenna​

Are you looking for quality education to help you grow your business? Do you want to advance your lighting, photographing, and editing skills? We can help with that! Our live webinar training and one-on-one coaching are top-notch mentoring services here at McKenna.

You will receive high-quality education and advice that won’t break the bank! These services are completely FREE to you, our customer! Whether you’re joining us for our monthly live webinars or a customized one-on-one session, we will help equip you with the tools and knowledge you’re looking for to take your business to the next level.

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Join Us Live Every Month

Grab your notebook and meet with us for these 1-hour and 15-minute webinars covering a variety of topics. 

Can’t make it that day? Register anyways!

All registered attendees will receive a link to the recorded webinar.

Photoshop Made Easy

Wednesday, March 13 at 1 p.m.
We’ll be diving into key functions in Photoshop like color profiles, setting up and saving personal work spaces for seamless workflow efficiency, and unlocking the potential of other essential tools to bring your creative abilities to life.
 
 
 

A Photographer’s Critique

Thursday, April 4 at 1 p.m.
In this workshop, our Photography Specialist, Eric Garcia-March will critique, analyze, and assess your composition, concept, contrast, and lighting of your photographs. 
 
 
 

How Accurate is Your Color?

Friday, April 26 at 1 p.m.

We will walk you through calibrating a monitor, shooting with standardized color checkers, and converting color profiles. You will learn how to accurately manage your color and achieve repeatable results.

 
 
 
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Schedule a Time to Chat with Eric

We are thrilled to witness the significant success of our coaching services over the last several months. To maintain our high-quality level of service and to allow room to help many photographers, we request you limit sign-ups to one time slot per week.

Select a category below to book a call.

Meet Eric Garcia-March

“At McKenna, my goal is to not only help you achieve better images via post-production but also via pre-production.”

Before becoming McKenna’s photo consultant and in-house retoucher, Eric Garcia-March had been retouching photos since his days as a student at Brooks Institute of Photography in California. He received a Bachelor of Fine Art in Painting from Kansas City Art Institute and a Master of Studio Art from New York University.

Throughout his 15-year professional career, as a commercial photographer and retoucher, his international client base included advertising agencies, fashion houses, editorial publications, luxury brands, and entertainment industry contacts. He worked with companies such as Austrian Airlines, BBDO, Hewlett Packard, Ogilvy and Swarovski. In 2018, Vogue featured his photos with Sukeina. Over the years, his images decorated subway tunnels, billboards, and magazines. He received accolades from the Black & White Spider Awards, International Aperture Awards, International Photography Awards and the Association of Professional Photographers – Spain.

While he loved seeing his work on display nationally and internationally, he quickly began receiving more satisfaction from helping others. Eric taught a variety of photography classes at the Image Processing and Multimedia Technology Center in Spain and post-production classes at the Fashion Institute of Technology in New York City. He led photo walks, conducted workshops, served on judging panels and was the chapter representative for the American Photographic Artists – New York.

In 2019, he relocated from New York City to Iowa to be near family. After falling in love with the area, its people and the simplicity of life, he joined the McKenna family.

When he is not helping others at McKenna, he spends his time photographing flowers, writing poetry, playing guitar and singing in his church’s choir.

English is Eric’s native language, but he is also fluent in Spanish and Catalan.

Coaching and Training Disclaimer

McKenna’s coaching and training services are intended for educational purposes only. By using these services, you acknowledge that any knowledge gained and applied from these courses to the images or products you purchase is your personal responsibility. You agree to use your own judgment and conduct due diligence before implementing any suggestions about color and/or techniques that you learn in these courses.

Any third-party links or suggestions are provided for your convenience only. We are not affiliated with them. If you decide to access any of the third-party products or services mentioned during your session, you do so entirely at your own risk. If you have legal and/or financial questions, you should consult a lawyer or CPA and/or CFP respectively.

ALL COACHING AND WEBINARS HOSTED BY MCKENNA ARE NOT AUTHORIZED, ENDORSED OR SPONSORED BY ADOBE, PUBLISHER OF PHOTOSHOP, LIGHTROOM, AND ALL ADOBE CREATIVE CLOUD SOFTWARE.

Our photo critiques are not regulated by PPA’s 12 Elements of a Merit Image or any other print competitions’ guidelines. While the critique may touch on some or many of the same elements or guidelines, note that our feedback is only suggestions and do not guarantee a certain level of scoring in any print competition that you enter.

You recognize that your success or failure is the result of your own efforts and circumstances beyond McKenna’s control. We are not responsible for your future success, decisions, or income level.